Family owned businesses, often considered the ‘backbone’ of Germany’s economy, find success through generations amidst the guiding principles of loyalty and commitment. It is these very qualities that draw such companies to Brazil, which shares a similar respect for family operations. The inherent nature of family owned businesses to take a long term focus, as opposed to immediate gratification of shareholder demands, resonates with a country in the midst of developing its long-term growth strategy.

Family owned since 1864, the Schmid Group is now run by fifth generation Schmid family. “Schmid truly values partnerships. We have had many clients for over 45 years which is why we have been around for over 150 years,” explained Dr. Christian Buchner, Schmid Vice President of Business Unit PV. “Our process knowledge, flexibility and ability to deliver turn-key projects has driven our success and helped our clients become competitive in a global market,” continued Dr. Buchner.

As South America becomes increasingly important for wafers, cells, and modules, Schmid has established representatives and relationships in Brazil. “We have always been strong in adapting to new markets,” confirmed Dr. Buchner.  Schmid has worked with Minas Gerais government, is currently working with EPSE, and is interested in working with more companies in electronics manufacturing.